Tecovas is a modern Western brand, that strives to create the most comfortable, high-quality, and honestly-priced cowboy boots on the market.

Increase in Revenue
Decrease in CPA
Increase in Ad Spend


People love Tecovas! Their customers go wild on the comment section of our ads. The challenge was tapping into other markets outside of Texas. Taking the cowboy out of Texas and into the city required several video productions focusing on several environments which included Downtown LA, Santa Monica, & Venice. Upon implementing these videos we noticed an uptick across the U.S. and we were able to squeeze more out of our audiences. This allowed us to significantly increase our spend while improving our other KPIs.

Working with Salvo Media transformed my company. It’s great to have a marketing agency whose approach is more than just media buying. We discuss optimizations for my site, creative, and really anything related to my business.

Diego Rivero, CEO & Founder of Zero to One

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